About Us - Pretty Little Decals

Meet Deanna, the Heart Behind Pretty Little Decals

Our journey is a story of passion turned into successful entrepreneurship. In 2017 our founder, Deanna Foster embarked on a remarkable journey, founding Pretty Little Designs – a venture born out of passion and creativity. Over the years, the brand flourished, and quickly became renowned for our exceptional quality and pretty designs. After years of being renowned for these qualities, Deanna craved more opportunities to dedicate herself to design, aspiring to bring new dimensions of beauty into the world. This aspiration led to the creation of our new brand, marking a pivotal moment in our story.

Today, we're proud to introduce Pretty Little Decals, a testament to dreams meeting reality. This new venture is more than just an expansion; it's a realisation of Deanna's long-held aspiration to transform homes with artistic, removable wall decals.

A Team That Dreams Together

At Pretty Little Decals, we believe in the power of teamwork. Our small but mighty team is the backbone of our success. Each member brings unique skills and a shared passion for design, helping to bring Deanna's vision to life. Our journey is a collective one, driven by a commitment to excellence and an unwavering desire to exceed customer expectations.

Behind every successful entrepreneur stands a supportive family. For Deanna, this includes her husband James, whose relentless support and encouragement have been pivotal. James isn't just a partner in life but a vital pillar in this entrepreneurial journey, fuelling the growth and vision of both Pretty Little Designs and Pretty Little Decals.

With Pretty Little Decals, our mission remains steadfast: to create beautiful, transformative spaces with our high-quality, Australian-made wall decals. We're here to help you effortlessly bring personality and charm into your home. Each decal is a piece of art, carefully crafted to add that special touch to your living space.

Deanna Foster James Foster Pretty Little Decals